About This Research

NeuralStore is a simulated e-commerce platform built for academic research on consumer behavior and sequential purchasing patterns in online shopping environments.

What We Study

• How demographic factors influence browsing and purchasing decisions
• Sequential patterns in product discovery, cart management, and checkout behavior
• The role of discount visibility, review engagement, and exit intent on conversion
• Abandonment patterns and their predictors across different user segments

How It Works

When you sign up, you receive a 12,000 TL simulated credit wallet. This is not real money — it exists only within this platform. You can browse products, add items to your cart, apply coupon codes, and complete purchases just like a real e-commerce site.

Your Data

We collect two types of data for research purposes:

• Demographic data: Age group, city tier, device type, and shopping frequency.
• Behavioral data: Page views, scroll depth, cart interactions, and session patterns.

All data is anonymized and used strictly for academic purposes. You can view exactly how your data was segmented on your Profile page.